Hi, I’m Rebecca.
Come along and explore the work I’ve been building!
Beyond the Resume
Over the years, I've grown passionate about creating meaningful connections and being that essential bridge between organizations and the people they serve. I see marketing as more than just a profession, it's a way to inspire, inform, and spark real change.
For me, marketing is about shaping stories that resonate, elevating brand messages that build trust, and amplifying voices that deserve to be heard. It’s a powerful tool for connecting people, building community, and driving awareness around causes that matter.
Outside of work, I’m usually out exploring! Whether it’s hiking a new trail, kicking around a soccer ball, or finding inspiration in a new place. As Rumi said, 'Travel brings power and love back into your life,' and I couldn’t agree more.
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10+ Years of Marketing Leadership
Driving integrated campaigns across brand, digital, events, and partnerships
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Community Advocate
For a more inclusive world
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Purpose-Driven Storytelling
Connecting organizations and communities through stories that inspire action
Greatest Hits
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Greatest Hits |
Alliance for Inclusive Health
Led marketing strategy for the launch of the Alliance for Inclusive Health, building awareness around inclusive healthcare access and positioning the program as a trusted resource for athletes, families, and providers statewide.
Referral Network
Owned the marketing strategy for the launch of the Alliance for Inclusive Health, building awareness around inclusive healthcare access and positioning the program as a trusted resource for athletes, families, and providers statewide.
FC Olympia Rebrand
Directed the organization’s rebrand and transition into USL2, leading visual identity updates, messaging strategy, and fan engagement efforts to position the club as a leader in pre-professional soccer.
Record-Breaking Gold Gala
Provided marketing leadership for Special Olympics Washington’s Gold Gala, contributing to a record-breaking fundraising year exceeding $1 million through integrated promotion, storytelling, and partner amplification.
Olympia City Scavenger Hunt
Founded and grew an annual citywide scavenger hunt in Olympia, blending experiential marketing, local partnerships, and social engagement to drive participation and community connection.
Blog Launch and Strategy
Led the launch of a new owned content platform to elevate athlete voices, share impact stories, and support ongoing fundraising, awareness, and internal communications efforts.
Small Business Bingo
Created and launched Small Business Bingo, a community-driven initiative designed to support local businesses, increase foot traffic, and strengthen brand connection through creative partnerships and in-person engagement.
50th Anniversary Campaign
Developed strategy and execution for a year-long, statewide anniversary campaign spanning fundraising, events, partnerships, and storytelling to increase awareness, engagement, and participation across Washington.
Partnership Strategy
Oversaw end-to-end execution of Special Olympics Washington’s partner benefits across campaigns, events, and promotions, strengthening relationships and maximizing value for both partners and the organization.
The Not-So-Formal FAQ
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I help organizations connect with people in ways that feel real. That usually looks like strategy, storytelling, partnerships, and campaigns that bring community and purpose to the forefront.
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Marketing that builds trust. I’m drawn to work that amplifies voices, strengthens community, and turns good intentions into action.
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Collaborative ones. Teams that communicate clearly, trust each other, and care about doing meaningful work, not just checking boxes.
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Being outside, moving my body, and exploring new places. Hiking, soccer, and travel all help me reset and come back with fresh perspective.
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Once I’m invested, I’m all in. I care deeply about the people behind the work and I show up fully for the mission.